"Flirt Divert"

Clever thing done by a local UK radio station - They call it the "Flirt Divert" line.
If you, the listener, are out partying and a guy or girl approaches you and wants your phone number and you have a hard time saying no, you give them this phone number (provided by the radio station) rather than your own. That way you are rid of the annoyance without having an uncomfortable experience.
Apparently the phone message is generic, so they don't know that it isn't you. But the really funny part is, the radio station monitors the messages it gets and plays some of them on the air. Some of them are hilarious. Example, "Hey baby, it's me. Are you missing a sock?"